The Circus of the Sun…

Cirque du Soleil has recently donated four V.I.P. tickets to Cirque du Soleil , located in Las Vegas, Nevada, with a Backstage Tour and a Signed Program and DVD.
Cirque du Soleil (French for “Circus of the Sun”) is an entertainment empire based in Montreal, Quebec, Canada and founded in Baie-Saint-Paul in 1984 by two former street performers, Guy LalibertĂ© and Daniel Gauthier.
Initially named Les Échassiers they toured Quebec in 1980 as a performing troupe and encountered financial hardship that was relieved by a government grant in 1983 as part of 450th celebrations of Jacques Cartier’s discovery of Canada. The Le Grand Tour du Cirque du Soleil was a success in 1984 and after securing a second year of funding LalibertĂ© hired Guy Caron from the National Circus School to recreate it as a “proper circus”. No ring and no animals helped make Cirque du Soleil the modern circus (”Cirque Nouveau” / New Circus) it is described as today. Each show is a synthesis of circus styles from around the world and has its own central theme and storyline which brings the audience into the performance by having no curtains, continuous live music and performers change the props. After critical and financial successes (Los Angeles Arts Festival) and failures in the late 1980s, Nouvelle ExpĂ©rience was created with the direction of Franco Dragone that not only made Cirque profitable by 1990 but allowed it to create new shows.
Throughout the 1990s and 2000s Cirque expanded rapidly and went from one show with 73 employees in 1984 to currently 3,500 employees from over 40 countries doing fifteen shows touring every continent and have an estimated annual revenue exceeding $600 million USD. The multiple permanent Las Vegas shows alone play to more than 9,000 people a night – 5% of the city’s visitors – adding to the 70+ million people who have experienced Cirque. In 2000, LalibertĂ© bought out Gauthier and with 95% ownership has continued to expand the brand. Several more shows are in development around the world, along with a television deal, women’s clothing line and perhaps in other mediums such as spas, restaurants and nightclubs. Cirque’s creations have been awarded numerous prizes and distinctions, including Bambi, Rose d’Or, three Gemini Awards and four Primetime Emmy Awards. In 2004, Interbrand’s poll of brand names with the highest global impact ranked Cirque du Soleil as number 22.








